AI Insights · Timothy · July 2021
Top 5 Social Apps in Switzerland Q2 2021: Unified Platform Performance
Explore the performance of the top 5 social apps in Switzerland during Q2 2021, including insights on downloads, revenue, and active users.
During the second quarter of 2021, the top 5 social apps in Switzerland showcased varying trends in downloads, revenue, and active users. Below, we delve into the performance metrics for TikTok, Facebook, Instagram, Reddit, and Bigo Live - Live Streaming App.
TikTok saw a significant increase in weekly revenue, peaking at approximately $116K in early June. Weekly downloads fluctuated, reaching a high of around 16K in the last week of June, while weekly active users remained relatively stable, averaging around 1.1M throughout the quarter.
Facebook experienced a steady revenue stream, with weekly earnings averaging between $5.7K and $10.1K. Downloads hovered around 8K to 10K per week, with active users showing a very gradual decline from 2.2M to approximately 2.1M by the end of June.
Instagram maintained consistent weekly downloads, averaging between 10K and 14K. Revenue remained modest, peaking at $469 in the final week of June. Active users were stable, averaging around 1.9M throughout the quarter.
Reddit saw weekly revenue peak at nearly $942 in late May. Downloads varied, with notable peaks in early May and a consistent range between 2.7K and 8.4K. Active users showed a steady trend, averaging around 90K during the quarter.
Bigo Live - Live Streaming App exhibited a significant revenue spike, reaching about $56K in early June. Downloads were relatively low, averaging around 2K per week, while active users remained steady, averaging around 10K.
These insights highlight the diverse performance of the top social apps in Switzerland during Q2 2021. For more detailed analytics and trends, visit Sensor Tower.
